Did you know that 10-16 May 2021 is Mental Health Awareness Week? This annual event was started 21 years ago by The Mental Health Foundation but has increased in visibility considerably over the past few years. The week is about starting conversations about mental health and what in our daily lives can affect it. To kickstart this week of awareness, Jennifer…
Outsourcing – What is it? Do I need to Do It? How do I decide what to Outsource? How do I go about Outsourcing? I enjoy working with other small business owners like myself, to enable them to grow their business. One thing we all have a limited amount of is time, and so your time is important to manage…
And what to Expect from your Professional Headshot Session. A Personal Perspective Like many small businesses, I am my business, so the photos on my website and social media are important as they need to get the essence of me over to those who haven’t met me. It’s the relationship that I build with my potential clients that means they…
So in part one about branding as a small business or freelancer I talked about you being the brand and that everything your clients are aware of you doing reflects on your brand. The second issue with you being the brand and what you are marketing is time; there isn’t enough! There are only so many hours in a day…
When people talk about branding, the first thing that comes to mind is the multi billion dollar business of major corporations trying to make consumers buy their products rather than that of a competitor, but loyalty is just as important, if not more so, for small businesses and freelancers. You may not think of it as branding, but why do…