Did you know that 10-16 May 2021 is Mental Health Awareness Week? This annual event was started 21 years ago by The Mental Health Foundation but has increased in visibility considerably over the past few years. The week is about starting conversations about mental health and what in our daily lives can affect it. To kickstart this week of awareness, Jennifer…
So in part one about branding as a small business or freelancer I talked about you being the brand and that everything your clients are aware of you doing reflects on your brand. The second issue with you being the brand and what you are marketing is time; there isn’t enough! There are only so many hours in a day…
When people talk about branding, the first thing that comes to mind is the multi billion dollar business of major corporations trying to make consumers buy their products rather than that of a competitor, but loyalty is just as important, if not more so, for small businesses and freelancers. You may not think of it as branding, but why do…